Outrank vs RightBlogger: Which AI Writing Tool is Best?

Finding the right AI writing assistant can feel like searching for a needle in a haystack. There are dozens of tools promising to rank your content #1 on Google. Two popular options you might be considering are Outrank (Outrank.so) and RightBlogger.

Both platforms offer powerful features to help you write faster and optimize for SEO. However, they differ significantly in pricing, limits, and specific tools available for bloggers.

In this guide, we will compare them side-by-side to help you decide which one fits your workflow and budget.

Introduction to the Platforms

RightBlogger is built specifically for bloggers and content creators who need a complete suite of tools. It offers unlimited content generation, specialized tools like Video-to-Blog, and deep integrations with platforms like WordPress and Ghost. It focuses on affordability and removing limits so you can create as much as you need.

Outrank is an SEO-focused content platform. It aims to automate article generation and optimization. It offers features like autopilot publishing and team collaboration but comes with a much higher entry price and stricter usage limits compared to RightBlogger.

Content Generation and Quality

The core of any AI tool is how well it writes. You need content that reads naturally and ranks well.

RightBlogger uses a mix of advanced AI models to generate high-quality, long-form articles. One of its standout features is unlimited use. On the Pro plan, you can generate as many articles as you want without worrying about credit limits. This is crucial for testing different content strategies without hitting a paywall.

RightBlogger also features an AI Article Writer that can fetch real-time data from the web. This ensures your content is factual and up-to-date.

Outrank also produces solid SEO articles and includes an "autopilot" feature for scheduling. However, it operates on a credit system. Even on paid plans, you are limited in how much content you can produce. If you manage multiple sites or need bulk publishing capabilities, these limits can become a bottleneck.

Both tools allow you to change the voice tonality and writer point of view, giving you control over how your brand sounds.

SEO and Content Optimization

Writing the post is only half the battle. You need it to rank.

RightBlogger includes a full suite of SEO tools built into the subscription. You get a Keyword Research Tool to find low-competition topics and an SEO Report feature. This analyzes the top search results for your keyword and tells you exactly what to add to your article to compete.

You can also use the Auto Optimize feature to automatically inject relevant keywords into your content with a single click.

Outrank is also strong in this area. It provides SEO scoring and helps you target specific keywords. It analyzes SERPs (Search Engine Results Pages) to guide your writing. However, access to these features comes at a significantly higher monthly cost compared to RightBlogger.

If you are looking for free keyword research tools or affordable integrated options, RightBlogger provides more value here.

Integrations and Publishing

How easy is it to get content from the AI to your website?

RightBlogger shines with its broad range of integrations. You can publish directly to:

• WordPress
• Webflow
• Ghost
• Wix
• Duda

RightBlogger also supports Webhooks, allowing you to connect to custom setups. The integration is seamless, sending your text, formatting, and images directly to your CMS.

Outrank supports WordPress, Webflow, Wix, and Shopify. The Shopify integration is a plus for e-commerce store owners specifically. However, it lacks integration with Ghost and Duda, which are popular among publishers and agencies.

If you run a standard blog or content site, RightBlogger's WordPress integration covers the most common use case perfectly.

Unique Features and Tools

This is where RightBlogger separates itself from a standard writing tool. It offers a "Tool Studio" and multimedia features that Outrank lacks.

Video to Blog

RightBlogger includes a powerful Video to Blog tool. You can paste a YouTube URL, and the AI will watch the video and turn it into a perfectly formatted blog post with screenshots. Outrank does not currently offer a video-to-blog converter.

Lead Magnets and Tools

With RightBlogger, you can create interactive tools (like calculators or quizzes) to embed on your site. These are excellent for capturing leads and keeping visitors on your page longer. You can build these using the Tool Studio. Outrank focuses strictly on text generation and does not offer this capability.

AI Chat

RightBlogger features an AI Chat interface (similar to ChatGPT but optimized for bloggers) where you can ask questions, brainstorm ideas, or rewrite sections of text. Outrank does not have a dedicated AI chat feature.

Pricing and Value

Price is often the deciding factor.

RightBlogger is extremely competitively priced:

• Starts at: $17.99/month.
• Unlimited Plan: $39.99/month.

The unlimited plan allows for unlimited words and articles. This is a massive advantage for high-volume publishers.

Outrank is much more expensive:

• Starts at: $99/month.

Outrank does not offer an unlimited use plan. You are paying significantly more money for a tool that caps your output. For most bloggers and small businesses, the price difference is hard to justify given that RightBlogger offers similar or better quality for a fraction of the cost.

You can view the full breakdown on the RightBlogger Pricing page.

Outrank vs RightBlogger: The Comparison

Here is a quick look at how the features stack up.

User Experience and Interface

RightBlogger is designed to be intuitive. The dashboard is clean, and tools are easy to find. Features like Content Presets allow you to save your favorite settings (tone, language, length) so you don't have to configure them every time you write.

The Content Planner in RightBlogger helps you organize your publishing schedule visually.

Outrank also has a modern interface. It focuses heavily on the SEO score metrics within the editor. While functional, the learning curve can be slightly steeper due to the complexity of some SEO data presented.

Both tools support Sub User Accounts, making them suitable for teams.

Customer Support and Education

When you get stuck, you need help.

RightBlogger offers priority support and goes a step further with education. Users get access to RightBlogger Courses that teach you how to build a blog, master SEO, and use AI effectively. Higher-tier plans even include a 1-on-1 strategy call to help you get the most out of the platform.

Outrank offers support, but they do not provide the same library of educational courses or personal strategy calls to help grow your business.

Pros and Cons Summary

RightBlogger

• Pros:
  • Unlimited content generation on Pro plans.
  • Very affordable starting price ($17.99/mo).
  • Converts YouTube videos to blog posts.
  • Creates embeddable lead magnets (calculators/tools).
  • Integrates with Ghost, Duda, and WordPress.
  • Includes keyword research and SEO reports.
• Cons:
  • Does not currently integrate with Shopify.

Outrank

• Pros:
  • Strong SEO auditing features.
  • Shopify integration for e-commerce.
  • Supports 150+ languages.
• Cons:
  • Very expensive (starts at $99/mo).
  • No unlimited use plan.
  • Lacks video-to-blog conversion.
  • No lead magnet creation tools.
  • No AI Chat interface.

Conclusion

Both platforms are capable of writing SEO-optimized content. However, for the vast majority of bloggers, agencies, and content marketers, RightBlogger is the superior choice.

The value proposition is clear. RightBlogger gives you unlimited writing capabilities, advanced tools like video-to-blog and lead magnet creation, and extensive educational resources—all for a price that is significantly lower than Outrank's entry-level plan.

Outrank may be a viable option if you specifically need a Shopify integration and have a large budget, but the limits on content generation make it difficult to scale.

If you are ready to remove the limits on your content production and grow your traffic, give RightBlogger a try.

Check out RightBlogger Pricing and Plans